Last edited by Akile
Friday, August 7, 2020 | History

2 edition of Translating promotional and advertising material found in the catalog.

Translating promotional and advertising material

Ira Torresi

Translating promotional and advertising material

by Ira Torresi

  • 165 Want to read
  • 12 Currently reading

Published by St. Jerome Pub. in Manchester, UK, Kinderhook, NY .
Written in English

    Subjects:
  • Advertising -- Translating -- Textbooks,
  • Translating and interpreting -- Textbooks

  • Edition Notes

    Includes bibliographical references and index.

    StatementIra Torresi.
    GenreTextbooks
    SeriesTranslation practices explained
    Classifications
    LC ClassificationsP306.2 .T67 2010
    The Physical Object
    Paginationp. cm.
    ID Numbers
    Open LibraryOL23910103M
    ISBN 109781905763207
    LC Control Number2009043112

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Translating promotional and advertising material by Ira Torresi Download PDF EPUB FB2

Book Description. Promotional and advertising texts come in different forms and account for a considerable share of the translation market.

Advertisements, company brochures, websites, tourist guides, institutional information campaigns, and even personal CVs all share a common primary purpose: that of persuading the reader to buy something, be it a product or a lifestyle, or to act in a.

Promotional and advertising texts come in different forms and account for a considerable share of the translation market. Advertisements, company brochures, websites, tourist guides, institutional information campaigns, and even personal CVs all share a common primary purpose: that of persuading the reader to buy something, be it a product or a lifestyle, or to act in a particular 5/5(2).

Promotional and advertising texts come in different forms and account for a considerable share of the translation market. Advertisements, company brochures, websites, tourist guides, institutional information campaigns, and even personal CVs all share a common primary purpose: that of persuading the reader to buy something, be it a product or a lifestyle, or to act in a particular way, from Cited by: Your marketing material is a substantial expression of your brand and a crucial part of your marketing plan.

With Vistaprint, you can create your own set of brochures, postcards, custom stickers, labels, and more, from your office and in minutes.

Look as professional as you are with Vistaprint. Translating promotional and advertising texts Article (PDF Available) in Across Languages and Cultures 15(2) December with 2, Reads How we measure 'reads'.

So for starters, when translating a book your first step is to find a translator who is native, knows about book publishing or is an author himself. then once the translation is done, even if it is indeed a good translation, you still need to proofread it, edit it and adapt the style to your particular niche/ genre.

Marketing translation is the translation of marketing material. As you know marketing material is not only supposed to convey a message but also to persuade the reader. Therefore, marketing translations are particularly challenging because they need a higher level of creativity compared to technical or medical translation.

The translation of sales, marketing and advertising materials is often referred to as adaptation. Just as your sales and advertising materials were written and created by marketing and copywriting specialists, the same degree of expertise and cultural sensitivity is required for successfully translating marketing materials into other languages.

Remember that this is marketing material, most of it meant to be digested in seconds. Don’t include long reviews or long passages from your book; save those for your website (if you don’t have one yet, read up on creating one here). #Authors, think #branding while creating your #book #promo materials.

Click To Tweet. Nir Eyal’s book, culled from years of behavioral design research, is a must read and one of the best marketing books for entrepreneurs looking to create and market products that consumers keep coming back to.

Influence: The Psychology of Persuasion by Robert Cialdini. Promotional and advertising texts come in different forms and account for a considerable share of the translation market.

Advertisements, company brochures, websites, tourist guides, institutional information campaigns, and even personal CVs all share a common primary purpose: that of persuading the reader to buy something, be it a product or a lifestyle, or to act in a particular way, from.

Translating Promotional Material: Self-Promotion Source, target, context of distribution, and information-to-persuasion ratio Self-promotion CVs Job application letters Personal websites with a promotional purpose 5. Translating Promotional Material: Business-to-Business B2B promotional texts Brochures and.

Whether you're peddling products, services or information, getting the word out has become increasingly burdensome. And without the right marketing strategies to. Translate Marketing. See 3 authoritative translations of Marketing in Spanish with example sentences, phrases and audio pronunciations.

At Reedsy, we like to stay on top of new marketing opportunities for authors. We covered Product Hunt Books when they launched. Advertising on Amazon (via Amazon Marketing Services) is not “new”, however, it is still, largely, an untapped resource for this guest post, indie author Eliot Peper explains how he tried it out, and what the results were.

To change language in the advertising console click your user name in the header bar and select one of the available options from the dropdown menu. Choose an ad type You have two options for advertising your KDP books: Sponsored Products and Lockscreen Ads. You can create Sponsored Products for your eBooks and paperbacks.

Transcreation is a concept used in the field of translation studies to describe the process of adapting a message from one language to another, while maintaining its intent, style, tone, and context. A successfully transcreated message evokes the same emotions and carries the same implications in the target language as it does in the source language.

It is related to the concept of. This results in more users interacting with you and your brand, forming relationships that may end up translating to conversions in the future. RELATED: 45 Fabulous Facebook Advertising Tips.

Hosting Facebook Contests. Running Facebook contests, sweepstakes, or promotions is another Facebook marketing tactic that can increase fans and brand.

Many translated example sentences containing "advertising and promotional material" – Spanish-English dictionary and search engine for Spanish translations. Look up in Linguee; Suggest as a translation of "advertising and promotional material" Translate texts with the world's best machine translation technology, developed by the creators.

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Marketing Translation: How to Produce a High-Quality Text. It is at this crucial stage that the translation company steps in to help. A good agency will help you draw up a sales strategy that is appropriate for an international setting, whether you are a company that sells products and services, a communications agency or a regional organization.licenses provide access for everyone in your community, including all teachers, librarians, staff, students, and families.

Explore ways you can share and promote throughout your community. Here are 10 of the funniest marketing translation blunders. HSBC Bank Inthe worldwide bank spent millions of dollars to scrap its 5-year-old "Assume Nothing" campaign.